25 TOP TOPS FOR PR SUCCESS
Download this guide for some easy to act on tips that will get you started on your PR mission. A bitesize taster of the type of content you will find in my PR Starter Kit.
A-Z OF PR
Taking you through the alphabet of PR, learn the lingo and gain clarity on some key concepts. A great download to have alongside my other resources.
START THE PROCESS OF BRAND ALIGNMENT - ESSENTIAL TO SUCCESSFUL PR
Try these simple exercises to start honing your key messages. To make your PR activity effective, your communication needs to be streamlined; by having your brand messages and vision aligned, you will be well placed to then communicate to the media.
Clarity is the starting point of all effective communIcation.
5 Days | 5 Emails | 5 Steps
Ever wondered what the process of PR is? Where you start, what you do and how you do it?
My PR Warm Up will get you thinking with a PR state of mind. Designed as a series of emails covering different aspects of PR action, but brought together here in one downloadable PDF for Hub members, you will find:
HOW YOU CAN MAKE TIME FOR PR IN YOUR ROUTINE
NAIL YOUR BRAND OFFERING AND WHAT WILL WORK FOR PR
GET FAMILIAR WITH YOUR TARGET MEDIA
START CONNECTING WITH JOURNALISTS
THE BARE BONES ESSENTIALS OF PR
5 COMMON PR MYTHS BUSTED
I'm debunking the 5 most common myths of PR. Say farewell to the misconceptions.
Download my Top 5 and get clear on the falsehoods that surround public relations so that you can start to better understand the merits.⠀
Continue to find your way on your PR journey and brush aside any judgements you may have held about PR. All the pieces will start to fall into place, the more you know and the more you embrace.
ARE YOU READY FOR PR? 5 SIMPLE STEPS TO BANISH ANY DOUBTS
“I am never sure when PR for a small business like me should or can kick in.”
Is this you?
I've created 5 SIMPLE STEPS to banish those doubts and to give you food for thought when it comes to tackling your own PR.
Work through these steps and gain a little more clarity about how the PR route could be open to you.
National Awards 2019
Are you entering awards? They are such an amazing way to get your business visible.
This download features a host of awards that you could enter or encourage others to nominate you for. Take a look and start to think about why your story is amazing and worthy of contention for these opportunities.
If you are a product based business, this is essential. When a magazine asks for samples, send with a specific sample sheet. Create your own sample sheet using this template as a guide to make sure that you have all the necessary information that gives the journalist everything they need to know about your products but also details exactly where the products need to be returned back to.
GET NETWORKING: IRL and online
Are you networking? These are some starting points to get you thinking about, because PR is not just about getting your brand into the media.
Newsjacking defined - how to be reactive with your PR activity
A balance between proactive and reactive PR is the best way to increase your visibility.
Being flexible and ready to jump on opportunity is so important and part of this is embracing newsjacking.